Posts Tagged ‘ Marketing ’

How Big Businesses Use Emotional Power Of Logos

logo-infographic

Golden arches. Swoosh. Mouse ears. You know what they mean. Some logos are so powerful that they don’t need to spell out their names, or that they transcend cultural borders. How can these simple, trivial little artworks inspire global familiarity with so many of them having become iconic? Because they’re not trivial or simple.

Iconic logos are masters of subtleties and understatements. In the infographic, we learn that logos carry sublime colour meanings. Do you ever wonder why some logos are bright yellow and some red? Why luxury brands are usually black, white, or brown, while corporate logos are blue? Continue reading →

2014
03/19
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CATEGORY
Features
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Why Women Are The Real Power Behind Social Media

social-media-infographic

We had fun checking social media demographics surveys from different credible sources like Pew Research Center and Burst Media and we were able to pluck out some distinct patterns that suggest women are taking over social media and we’ve turned the data into a nice infographic.

The infographic shows that women not only use social media more often than men, but they use these sites in more ways.  More women also use the top social media sites and they dominate the visual-type social websites, which are the fastest growing social networks today. No site establishes women’s dominance in social media more than  Pinterest, where 33% of U.S. women online access Pinterest (for men it’s only 8%). Continue reading →

2014
03/17
POSTED BY
CATEGORY
Features
Reviewlution
Technology
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Increase In Companies Using Gaeilge

Foras Na Gaeilge’s efforts to get more businesses to use the Irish language appear to be prospering thanks in large part to their “Gnò Means Business” campaign.

The body, which is responsible for the promotion of the Irish language, is constantly developing a wide programme of services and support through this special branding initiative which aims to facilitate and increase the practical use of Irish within the business sector. They strongly believe that the Irish language can be a great advantage to every type of business, even those with little or no knowledge of the language.   Continue reading →

2013
04/09
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CATEGORY
Features
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